Director of Operations & Brand Strategy
Emily Franks
Emily brings a multidisciplinary background spanning marketing strategy, event planning, and business operations to her role as Director of Operations & Brand Strategy at Tillotson Patton. She partners with firm leadership to shape the firm’s brand presence, oversee operational initiatives, and drive cohesive communications across the organization.
Before joining Tillotson Patton, Emily led brand strategy, PR, and executive communications at Breakout Learning, where she built revenue operations infrastructure to support national growth. Prior to that, she served as the Marketing Manager for the William S. Spears Institute for Entrepreneurial Leadership at SMU Cox.
Emily earned her MBA with concentrations in Strategy, Entrepreneurship, and Management from the SMU Cox School of Business, graduating second in her class. She holds a Bachelor of Arts in English and Journalism from the University of Arkansas, where she was a University Senior Scholar and graduated with highest distinction.
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SMU Cox School of Business
MBA, 2025Forté Fellow
Beta Gamma Sigma Honor Society
Student Advisory Board, Vice President of Social Affairs
MBA Orientation Leader
Cox Elite Ambassador
Peer Tutor
Class Marshal
University of Arkansas
BA, with Highest Distinction, 2020University Senior Scholar